313 Day 2023

Activation at Shinola
March 13th. 2023

ALLMOTION × JON GENIUS

Experience  .  Community . Merchandise Production

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March 2023, All Motion Studio collaborated with Shinola to bring vibrancy to their annual 313 Day celebration, a homage to Detroit's 313 area code. Our multifaceted role included designing eye-catching flyers, orchestrating impactful marketing campaigns, creating engaging content, and producing limited-edition 313 shirts conceptualized by Jon Genius. The outcome surpassed expectations, as a line formed out the door, and all shirts were distributed within a remarkable two-hour window. This event solidified our standing and paved the way for future collaborative endeavors with Shinola.

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